Legends of the Lean Startup

Author: Dan Jones @dwj22

Today, there is a shift in startups. The idea that you build startups like big businesses do R&D is dying; the idea of injecting scientific principles into startups is now taking hold. It’s been labeled the lean startup movement, and it’s revolutionizing the startup world.

Like any movement, it had to get started somewhere by someone. Steve Blank, Alexander Osterwalder, and Nathan Furr are a few of the “someones” that have launched the lean movement forward. They are three of the best minds in the world on the lean startup model and the shift in startups. Lucky for us, on February 3, all three of them will be attending a networking lunch in Sandy.

·        Steve Blank is the genius behind Customer Development, the idea of bringing the scientific method to startups. He’s a very successful entrepreneur, and he wrote the book The Four Steps to the Epiphany. Steve now teaches entrepreneurship courses at Stanford and Berkley.

·        Alex Osterwalder is the brains behind the Business Model Canvas. This canvas changed the way companies and startups build a business model. His book, Business Model Generation, brings the best of business model canvas and business model ideas together.

·        Nathan Furr is the creator of the Nail It then Scale Itmethodology. The ideas in his book Nail It then Scale are inspiring entrepreneurs everywhere to nail the pain, nail the solution, and then scale with something that you’ve proven works. 

The lessons of the lean startup model help people to build their businesses faster, cheaper, and more efficiently. Instead of shooting in the dark with your idea, this movement teaches to walk out of the building. Get up, get out, and test your idea. Then you can see if people want it, and if they want it, then you will build it.

Victor Hugo said, “There is nothing more powerful than an idea whose time has come.” Come to the lunch February 3. Meet and hear from three of the world’s best on lean startup methodology, for it truly is an idea whose time has come.

Register here: lean startup ALL-STAR networking LUNCH

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